Maximise value: integrate Azure Marketplace into your cloud and procurement strategy

Azure Marketplace 

Azure Marketplace is an online store where you can find solutions built on, or for Azure. It simplifies the process of discovering IT solutions by organising products and services into categories like analytics, networking, security, databases, and other common cloud solution areas.  

Just like other Cloud Marketplaces, Azure Marketplace allows software providers to offer flexible payment options and multiple deployment methods which can support customers in meeting budgetary needs. Customers who also have a MACC agreement can benefit from burn down against their committed spend using Azure Marketplace purchases. 

Purchase software solutions in Azure Marketplace with ease 

Softcat is one of the leading Multiparty Private Offers (MPO) partners globally. This means organisations can purchase software solutions in Azure Marketplace directly from Softcat and leverage our long-standing partner discounts. Our extensive knowledge of Cloud Marketplaces as a whole, allows Softcat to support customers in maximising the potential of Azure Marketplace and making the Marketplace part of their internal procurement strategy. 

MPO enables Softcat to collaborate, create customised offers, and sell directly to Microsoft customers through the marketplace with ease. 

MACC burndown  

One of the major benefits of using Azure Marketplace is the ability for customers with a Microsoft Azure Consumption Commitment (MACC) to burn down against that committed spend. Customers with a MACC can burn down 100% of their committed spend through Azure Marketplace purchases, allowing them to offset risk and meet their commitment.  

MACC burndown combined with using Softcat for MPO makes Azure Marketplace non-negotiable for customers who are looking to be strategic with their cloud marketplace usage and save costs. By leveraging Softcat's expertise and partner discounts, customers can maximise their Azure Marketplace purchases, ensuring they meet their MACC commitment while optimising their procurement strategy. 

It’s also worth noting that only products that are built/hosted on Azure will able to burn down against MACC agreements. Your Softcat Marketplace Specialist will be able to support in giving insight into which products are MACC decremental. 

Further benefits of Azure Marketplace 

• Flexible pricing models at 0% interest (subject to ISV discretion) 

• Easy and secure deployment 

• A single, consolidated bill 

• Reduced procurement/sales cycle 

• Infrastructure Credit Promotions (Softcat specific) 

• MACC drawdown 

Supporting your organisation in its cloud transformation journey 

In conclusion, Azure Marketplace offers a streamlined way for customers to discover and purchase IT solutions. The combination of MACC burndown and Softcat's MPO makes Azure Marketplace an essential tool for customers looking to be strategic with their cloud marketplace usage and save costs. With flexible pricing models, easy and secure deployment, and a single, consolidated bill, Azure Marketplace simplifies the procurement process and supports customers in their cloud transformation journeys. 

If you would like to learn more, please do not hesitate to reach out to us at azure@softcat.com, and one of our Specialists will be delighted to support you with your queries. You can also catch up with our webinar – Azure Marketplace: modernising your procurement, on-demand.