Softcat Wins Snow Innovation Award

Posted on Tuesday, July 24, 2018
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By The Softcat News Team


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Leading the way with innovation, Softcat picked up an industry award at the Snow Partner Forum in Birmingham this month. Software Asset Management (SAM) solution developer Snow recognised Softcat’s true innovation in delivering products and services based around Snow technology, creating tailored solutions to provide cost effective and efficient IT asset management (ITAM).

Working in unity with Snow, Softcat has demonstrated a range of innovations for organisations, developing offerings to fit with individual strategies and ensuring multi-million-pound savings and further efficiencies for many organisations. This included right-sizing a SAP estate, saving £29million, as well as providing a Snow Automation Platform and optimising licensing rights to increase business capacity. Softcat also delivered a range of innovative marketing initiatives, bringing SAM into the focus of the wider business and raising its profile.

David Morgan-Frith, Softcat’s Head of Asset Intelligence Services, said, “This is fantastic recognition for Softcat’s commitment to be at the forefront of innovation in asset management services, and our strong partnership with Snow Software enables us to continue to drive real value for our customers through market leading new technology offerings and initiatives. A huge congratulations to the team for this great achievement.”

Also awarded at the same ceremony, ITAM Sales Manager Adam Carpenter was presented with the ‘Snow Partner Sales Champion of the Year’ award.

Softcat is a Snow Platinum Partner, with over 20 highly trained and knowledgeable members within their ITAM team with a wealth of industry experience. Their in-depth knowledge guarantees a smooth and efficient deployment with a continued focus on preventing organisations paying too much for the software and cloud services they consume.

Daniella Colquhoun, Head of Partner Management UKI & MEA said, “Softcat is a brilliant Partner for Snow and the first ever winner of the Snow UK Innovation Partner of the Year 2017 award! It is great to recognise Softcat’s approach to providing innovative customer solutions and leveraging the successful outcomes to both evangelise Snow internally within Softcat as well as externally to customers.

Expanding ITAM into other business function areas with unique and alternative outcome requirements is beautifully aligned with our vision and I am delighted to recognise Softcat for their continued support of all things Snow Software with this award.”

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