Meet the People

“as Chairman I have strived to create an environment and culture which allows our people to enjoy their work, have fun and succeed in meeting our shared goals of achievement and customer satisfaction."

Peter didn’t finish his degree, deciding instead to travel the world & seek his fortune. He worked in Sales & Training with Rank Xerox for seven years. When he founded Software Catalogue Ltd in 1993 (which became Softcat plc and is now Softcat Limited), Peter was determined to do things differently without the politics and with excellent customer service. His vision was to provide an intelligent source for IT procurement to the corporate client. Peter takes overall responsibility for strategic direction.

"as Commercial Director I am always looking at the evolving customer need and technology to suit, working with world leading vendors to bring their products to market."

Dave joined us in 1995 in a sales role and was promoted to Sales & Marketing Director in 1997, in 2006 Dave progressed to Commercial Director where he utilises his skills to manage Vendors, Partners and our specialist Security Team.

"Most of my time is spent helping IT directors and managers to map technology solutions to the needs of their businesses. As a geek at heart, I love new technology initiatives and particularly enjoy cross-pollinating ideas between our customers."

Sam joined Softcat in 1998, fresh from studying Classics at Cambridge. After spending eight successful years within the sales team, he moved to head up Softcat’s drive into the services and solutions arena. Sam spends the majority of his working week helping customers find technology solutions to business problems and focusing the efforts of Softcat’s growing Professional Services team on delivering these.

 "as Managing Director I am very proud of the relationship built with our customers and partners and the passion and dedication shown by our staff in serving their needs."

Martin joined Softcat as Managing Director on February 2006. He has overall responsibility for the day to day activities of the company and business growth. Previously Martin enjoyed a long and distinguished career with Computacenter in the UK and overseas. He has also worked with many leading vendors as an independent consultant on channel strategy.

"As Operations Director I take responsibility for Softcat’s Public Sector business, the IT systems, and the Purchasing and Customer Services operation. Since joining Softcat in 1995 I have been lucky enough to have been involved in many important areas of the business"

In 1999 I was involved in the implementation of  our CRM and procurement tools which whilst on the same platform today have been developed extensively in order to help the business support our customers with a high degree of automated processes. Since then I have been involved in the introduction of our Services offering to our customers and more recently taking a strategic role in selling into the Public Sector.

I am passionate about change for the good; the business needs to support the needs of our customers. My role enables me to have a significant impact on how this can be achieved.

"as Finance Director I have seen Softcat grow from strength to strength and enjoy incredible results and build a healthy balance sheet, which has been invaluable in the turbulent times of late."

Bill qualified as a Chartered Accountant with Arthur Andersen (Dublin) in 1990. Following a period with the WPP Group, Bill joined Softcat in 1995 when the Company was turning over £8m. He has witnessed the steady growth each year to a predicted turnover of £125m in 2010, the associated expansion of staff numbers from 16 to 220 and the opening of our first regional office in Manchester.

"Microsoft offers a wide range of innovative methods of consuming their growing and ever more sophisticated range of products.  Successful software provision relies on obsessive attention to and knowledge of every little detail. As Microsoft Business Director I enjoy the challenge of understanding and communicating all of the details, past and present to our staff and customers."

Ian joined Softcat in March 2001 as Microsoft Business Manager, following many years experience working in management positions in the channel. Since 2007 and his appointment as Microsoft Business Director Ian's primary responsibility has been to ensure that Softcat's customers are correctly appraised of and informed about the various options available to them for the correct licensing of Microsoft software.

"as Sales Director I am lucky to have such a dedicated and hard working team around me. I am proud of their ability to deliver first class customer service through excellent knowledge and a real passion for their customers and Softcat."

Since joining Softcat in July 2000 Dave has progressed through the sales team to SME Sales Manager and in May 2006 took the role of Sales Director. His expertise, understanding of the sales process, and leadership skills developed over ten years with Softcat, are all an integral part of our sales growth and customer service excellence.